The Colonel goes vegan.
KFC is deputing a plant-based rooster sandwich at its shops in the UK later this month.
MCDONALD’S ‘PAYING CLOSE ATTENTION’ AS COMPETITORS OFFER MORE VEGETARIAN AND VEGAN OPTIONS
The brand new faux-chicken providing, known as “The Imposter,” will function a vegan rooster fillet from fake-meat model Quorn – coated in KFC’s distinctive 11 herbs and spices — together with a layer of vegan mayo and iceberg lettuce on a seeded bun. It is going to reportedly begin rolling out to pick out shops within the U.K. on June 17 as a part of a four-week testing interval.
The reactions on Twitter appeared combined concerning the new product, with some lauding the concept whereas others appeared to be considerably bothered by it.
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Different quick meals chains have been leaping on the pretend meat bandwagon just lately, reminiscent of Burger King and its “Impossible Whopper,” which is rolling out throughout the USA, and McDonald’s with its Large Vegan TS burger, obtainable in Germany.