Call of Duty is the biggest mobile game launch ever

Call of Duty: Mobile has had a colossal launch week, racking up extra downloads than some other mobile game in historical past, in response to analytics agency Sensor Tower. The game has reportedly achieved over 100 million downloads since going dwell at the starting of this month.

That simply beats out the launch-week figures that Sensor Tower recorded for video games that shall be Call of Duty’s biggest rivals. There are caveats, nonetheless. While PUBG Mobile, for instance, obtained 28 million downloads in its first week, its rollout was staggered throughout areas. The mobile model of Fortnite, in the meantime, was downloaded 22.5 million occasions, however it was solely obtainable on iOS at first.

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Worth noting that this is with out a China launch both.

Activision beforehand had 37m month-to-month lively customers throughout its manufacturers (Call of Duty, Crash Bandicoot and many others…) on PC/Console.

In only one week they reached greater than 100m with a profitable mobile game utilizing the COD IP. https://t.co/UlrIhkfB2z

— Daniel Ahmad (@ZhugeEX) October 8, 2019

Still, Call of Duty: Mobile’s figures are spectacular, significantly contemplating that it hasn’t but launched in China. “This is by far the largest mobile game launch in history in terms of the player base that’s been built in the first week,” Sensor Tower’s Randy Nelson tells Reuters. For comparability, the agency recorded 90 million downloads for Mario Kart Tour the week prior.

Sensor Tower says that iOS made up 55.7 % of Call of Duty: Mobile’s downloads and 53 % of the whole $17.7 million in income from in-app purchases. The US accounted for 16.9 % of downloads and 43.1 % of spending.

Despite the lack of home launch, Call of Duty: Mobile was developed by Tencent’s TiMi Studio in Shenzhen, China and printed by Activision. TiMi has beforehand been greatest identified for League of Legends-style mobile MOBA Honor of Kings, which by some metrics is the hottest game on the planet.

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